The global surge in coffee prices has reached levels not seen in decades, and Tchibo customers are now feeling the impact. From February onwards, the cost per cup will rise significantly.
The German coffee retailer Tchibo has announced yet another price increase. From mid-February, customers will have to pay between 50 cents and 1 euro more per pound, depending on the variety, according to a company statement from Hamburg.
Supply Shortages and Rising Costs
A Tchibo spokesperson explained that raw coffee has become increasingly scarce, with adverse weather conditions leading to weaker harvests and higher prices. To maintain the usual quality for customers, the company has been forced to take action. This is not the first price adjustment—Tchibo had already raised its coffee prices in April 2024.
Coffee Prices Have Soared by 70% in a Year
The price surge was already evident by the end of last year. In November, the price of Arabica beans traded on the ICE commodities exchange in New York reached its highest level in decades. In 2024 alone, raw coffee prices have increased by around 70%.
Unlike many competitors, Tchibo is relatively transparent about its pricing. The company sells directly to consumers through its own stores, allowing it to set prices independently. In contrast, many other coffee roasters supply supermarkets, where retailers determine the final price for consumers